Have your team take part in the process: work together, have discussions, and together find solutions for each pain point of the customer journey.
Collaborate with your team members on your journey map and share your knowledge and insights with each other.
Invite others to comment on your journey maps. Have online discussions with geographically dispersed teams.
Compare the experiences of multiple personas in one journey map. Learn how and why their experiences differs and optimize your service accordingly.
Share read-only versions of your maps and let others follow changes your journey map in real-time.
Rearrange all the elements of the map, such as steps and lanes, by dragging and dropping them into place.
Export maps and personas to high resolution PDF, PowerPoint, Excel and PNG files to print, present and analyze.
Establish a common customer-centric language across your organization with personas and journey maps.
Custom branding and subdomain for a consistent look & feel supports easier adoption across your organization.
Using the same cloud-based tool allows you to jump between different zoom levels of journey maps and identify which CX projects support or contradict each other.
Many studies show that improving customer experience has a positive impact on customer loyalty, churn, and revenue growth.
We can train your teams and help you as a sparring partner to scale customer-centricity in your organization.
Increase speed and accessibility of journey maps across your organization. Reuse data from previous CX projects and build on top of previous research.
Education has the power to change people's lives and the world we live in. By developing an understanding of the experiences students go through, we are much better prepared when creating meaningful educational journeys and we can thus achieve better outcomes with our students. Journey mapping can help us understand and improve the education journey.
This case study reviews the use of journey mapping for improving retention rates at a US university. As the work was completed by students graduating into the healthcare field, it also showed how service design methods can help people working in healthcare to apply creative problem solving and a more user-centric approach in their daily work.