Understand your customer’s characteristics and needs and optimize your products or services toward their interests. Use the Smaply persona editor to create and customize persona templates for different target groups.
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Work with the Smaply persona template to generate and share real insights about your target customer groups and their needs, patterns and interests.
Upload images, quotes and other personal details to create empathy with your persona.
Add detailed knowledge about your personas, highlight important facts or link other resources to create a common understanding for the whole team.
Create a clear picture of what type of customers you are facing, what their characteristics and their needs are.
Focus on the details relevant to your use case and use different text fields and layouts.
Use an easy drag and drop editor to adapt the template to your preferences.
Add pictures to your persona to create empathy and increase the understanding of their context.
Create high-quality PDF and PowerPoint exports to present your personas to your team.