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www.smaply.com/blog/case-study-students-journey-map
Case study: student journey mapping

Case study: student journey mapping. October 1, 2019. This case study reviews the use of journey mapping for improving retention rates at a US university. As the work was completed by students graduating into the healthcare field, it also showed how

www.smaply.com/blog/case-study-employee-experience
Case study: researching employee experience

Case study: researching employee experience. September 18, 2017. This case study describes a research project conducted by the international design and consulting company USECON in order to investigate its internal employee experience. About the company

www.smaply.com/blog/case-study-health-care
Case study: journey mapping in healthcare

Case study: journey mapping in healthcare. March 1, 2019. This case shows how the Community Empowerment Lab, a global health research and innovation organization, used Smaply to help design a model for scaling Kangaroo Mother Care in rural India. The

www.smaply.com/blog/case-study-experience-public-services
Case study: researching public services experience

Case study: researching public services experience. May 9, 2017. This case shows how a consultancy agency together with a local governmental institution in Chile worked to understand and improve the customer as well as the employee experience. By

www.smaply.com/blog/case-study-serfaus
Case study: researching experiences in tourism

Case study: researching experiences in tourism. February 18, 2016. The Alpine tourism destination Serfaus-Fiss-Ladis researched their guests’ and employees’ experience to further improve their offer. About the destination Serfaus-Fiss-Ladis. Serfaus-Fiss

www.smaply.com/blog/case-study-telecommunications
Case study: journey mapping in telecommunications

Case study: journey mapping in telecommunications. March 19, 2020. In this article, the Customer Experience Manager of Totalplay, a telecommunications provider based in Mexico, shares how they used journey mapping to improve the customer journey.‍. About

www.smaply.com/blog/case-study-ef-central-park
Case Study: experience research in Central Park

Case Study: experience research in Central Park. July 10, 2019. In this article the author discusses her insights on using ExperienceFellow for a Diary Study as a Design Researcher. The project revolves around understanding how people navigate around

www.smaply.com/blog/case-study-restaurant-experience
Case study: researching experiences in a restaurant

Case study: researching experiences in a restaurant. March 10, 2020. How is the customer experience in a newly opened restaurant? This article shows how our guest author Anna slipped into the guests' shoes and helped the restaurant managers to improve the

www.smaply.com/blog/toolkit-experience-research
Free toolkit: experience research

best contents of our blog for you to save and share with others: cheat sheets on the basic methods and tools of research, case studies on customer and employee experience research, as well as information on the research method of mobile ethnography

www.smaply.com/blog/mobile-ethnography-webinar
[German] Webinar: Mobile ethnography and user research

[German] Webinar: Mobile ethnography and user research. January 6, 2016. This webinar with Klaus Schwarzenberger and Carina Hauser from Usecon is about user behavior and how mobile ethnography can help research experiences. Mobile Ethnografie ermöglicht