Smaply helps public sector teams deliver better experiences across citizen and internal journeys.
● Customer Journey Management Software
Customer journey mapping helps public sector teams address complexity and deliver more inclusive services.
Smaply supports public sector innovation with tools to coordinate, align, and improve services.
● Visualise your customer journey
Track end-to-end experiences from access to resolution.
Learn more● Visualise your customer journey
Reflect real-world challenges and service expectations.
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● Visualise your customer journey
Link metrics like satisfaction or case handling times.
Learn more● Visualise your customer journey
Unite policy, service, and support teams with shared maps.
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● Map journeys with ease
Easily create detailed journey maps with stages, touchpoints, emotions, personas, channels, and more - no design skills needed.
● Connect insights to action
Link pain points, opportunities, and solutions directly on maps. Add context with research data and visualize impact at a glance.
● Tailor journeys by persona
Map experiences for different personas and roles. Compare journeys to understand unique needs, expectations, and challenges.
● Monitor performance with data
Bring in data from tools like Google Analytics, Power BI, or Excel. Track KPIs and monitor journey health with visual indicators.
● Work together in real time
Work together across teams with live editing, comments, tags, and filters. Keep everyone aligned and engaged, no matter where they are.
● Organize and scale journeys
Manage multiple journeys, personas, and insights in one place. Navigate from high-level overviews to detailed steps with journey hierarchies.
