Smaply helps banks understand and improve customer journeys, from onboarding to support.
● Customer Journey Management Software
Customer journey mapping helps banks improve trust, reduce churn, and modernize service delivery.
Banking teams use Smaply to modernize processes and align departments around the customer journey.
● Visualise your customer journey
Understand key friction points across account setup and issue resolution.
Learn more● Visualise your customer journey
Add NPS, CSAT or abandonment rates directly onto maps for impact visibility.
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● Visualise your customer journey
Compare journeys by product or channel to track improvement over time.
Learn more● Visualise your customer journey
Unify marketing, product, and compliance teams around shared journey insights.
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● Map journeys with ease
Easily create detailed journey maps with stages, touchpoints, emotions, personas, channels, and more - no design skills needed.
● Connect insights to action
Link pain points, opportunities, and solutions directly on maps. Add context with research data and visualize impact at a glance.
● Tailor journeys by persona
Map experiences for different personas and roles. Compare journeys to understand unique needs, expectations, and challenges.
● Monitor performance with data
Bring in data from tools like Google Analytics, Power BI, or Excel. Track KPIs and monitor journey health with visual indicators.
● Work together in real time
Work together across teams with live editing, comments, tags, and filters. Keep everyone aligned and engaged, no matter where they are.
● Organize and scale journeys
Manage multiple journeys, personas, and insights in one place. Navigate from high-level overviews to detailed steps with journey hierarchies.
