● Free Webinar
From Mapping to Managing:
Journey Management Best Practices
Webinar with Marc Stickdorn
Journey maps are powerful, but too often they end up as static artifacts gathering dust. Join best-selling author and Smaply co-founder Marc Stickdorn to learn how leading organizations turn maps into a living management practice that drives real CX outcomes.
What you'll walk away with
Your Host
Marc Stickdorn is one of the world's leading voices in customer experience and service design. As co-author of "This is Service Design Thinking" and "This is Service Design Doing", two of the most influential books in the field, he's shaped how a generation of practitioners approach CX work.
He's currently pursuing a PhD in Journey Map Research, pushing the academic and practical boundaries of how organizations understand and manage customer journeys.
Marc doesn't just write about journey management. He's spent the last decade building the tools and methods to make it work in practice. As co-founder of Smaply, he's helped hundreds of organizations move beyond static journey maps into a living, operational management discipline. He brings a rare combination of academic rigor, hands-on methodology, and real-world implementation experience.
Whether you've read his books, attended one of his sold-out courses, or are hearing his name for the first time, this session is a chance to learn directly from one of the people who defined the field.
