● Features
Customer
Journey Map
Use customer journey mapping software to better understand the experience your customers have when using your service or product. With Smaply you can visualize your customer journey online and step into your customers’ shoes to understand their needs, pain points, and emotions.
● Online Customer Journey Mapping Tool
Understand Customer Experience, step by step
Different customers might have different experiences with your product or service. Smaply is a tool to create customer journey maps and analyze their experience, step by step. You can add important details to each touchpoint and visualize your customer's journey using images, texts, emotions, and channels of communication. Identify insights and strategic direction faster by adding pain points, solutions, and opportunities
● Journey Map
Quickly create journey maps with Smaply AI
Turn a simple description into a structured customer journey, then adapt and refine every step to stay fully in control. Save time and focus on insights instead of setup. Always have earlier versions of your journey maps on hand with the Version history.
● Journey Map
Highlight pain points, opportunities, and solutions
Dedicated cards for pain points, opportunities, and solutions highlight them in your journey. Get an overview and set priorities through the portfolio view of your workspace, and interlink them to visualize dependencies.
● Journey Map
Manage customer satisfaction
Use the easy drag-and-drop editor to visualize your persona's emotions, and compare various personas on one map to create empathy among your team.
● Journey Map
Manage your CX projects
Smaply's customer journey mapping tool helps you understand how CX projects are connected, and manage them online from one place. 20+ integrations enable you to visualize data from other tools in your map.
● Customer Journey Map
Create a living hub of CX insights through hierarchies
Smaply's customer journey mapping tool allows you to link journeys with each other in hierarchies, creating a repository of insights and using it across teams and projects.
Features that make your life easier
● Customer Journey Map
Visualize situations
Adding images enables you to connect and empathize with your customers experience. Upload images in the form of photos, screenshots or sketches.
● Customer Journey Map
Productivity
With Smaply's AI you can rapidly build a journey map, while still being 100% in control. Copy-and-paste lanes and bulk-edit cards for smart and fast customer journey mapping.
● Customer Journey Map
Flexibility
Smaply’s customer journey mapping tool lets you customize your map by expanding cards over multiple columns and adding various cards to one lane to make the most of your customer journey map.
● Customer Journey Map
Analyze channels of communication
Website, face-to-face, phone, ... Smaply lets you visualize what online and offline channels are used when customers interact with your product or service, and how these channels influence the overall experience.
● Customer Journey Map
Rich text editor
Use text descriptions to add text and highlight the most important facts of each step of the journey with colors, fonts, and font sizes. Customize text lanes to match your corporate design.
Format multiple cards at once through bulk editing.
● Customer Journey Map
Journey information
Describe your journey's purpose and add a journey performance indicator to monitor its health.
Filter lanes for your specific audience and save them as a view. Share your map with others via HTML sharing or export to PDF.
● Collaboration features
Share insights, collect feedback, and present results.
Have your team and stakeholders participate in the journey mapping process. Let others access your maps, see your changes in real-time and continue insightful discussions online.
Real-time collaboration
Collaborate with your team members live, conduct workshops and together create customer journey maps online.
Comments
Invite others to comment on your journey maps online and gather feedback from geographically dispersed teams.
Simply drag & drop
Rearrange all the elements of a map, such as cards and lanes, by dragging and dropping them into place.
Export
Create high-quality PDF exports tailored to your audience and present your journey map to your team. Adding your logo and brand colors builds instant credibility.
